Marketing Jargon
Search Engine Optimisation (SEO)
Search Engine Marketing (SEM)
Web Analytics
In order to increase the number of hits to your blog or website through the use of search engines, and better understand how you can reach out to more people; it is essential to understand the abovementioned technical terms.
In short, use effective key words or tags in your blog/website so that a webcrawl can easily trawl the information and place your blog/website at the top of a search in search engines like Google, Yahoo and the likes.
Indeed, if you want your blog or website to come up at the top of a search, use effective keywords like F1 (Formula 1) when you are talking about the F1 races instead of saying (car racing) which is rather ambiguous.
However, at the same time, one has to contend with a fight for top spot from the big guys, i.e: the original website that features F1 racing, is probably also going to be well connected; thanks in part to sponsors and adverts.
Anyway, the trick to get around that is to link your website or blog to as many related sites coupled with the key word(s), as the inter-relatedness of topics or subject can potentially propel your site to the top of a search or somewhere near the top.
Eventually, to know how well your blog/website is doing in terms of the number of page hits it has among other things, one will have to engage in web analytics through the use of various tools. One of the most common tool would be the counter; incidentally, its something I do not already have (in the works actually; got to practise what I preach, yar?).
My 2 cents worth in helping your blog/website come up tops!
Search Engine Marketing (SEM)
Web Analytics
In order to increase the number of hits to your blog or website through the use of search engines, and better understand how you can reach out to more people; it is essential to understand the abovementioned technical terms.
In short, use effective key words or tags in your blog/website so that a webcrawl can easily trawl the information and place your blog/website at the top of a search in search engines like Google, Yahoo and the likes.
Indeed, if you want your blog or website to come up at the top of a search, use effective keywords like F1 (Formula 1) when you are talking about the F1 races instead of saying (car racing) which is rather ambiguous.
However, at the same time, one has to contend with a fight for top spot from the big guys, i.e: the original website that features F1 racing, is probably also going to be well connected; thanks in part to sponsors and adverts.
Anyway, the trick to get around that is to link your website or blog to as many related sites coupled with the key word(s), as the inter-relatedness of topics or subject can potentially propel your site to the top of a search or somewhere near the top.
Eventually, to know how well your blog/website is doing in terms of the number of page hits it has among other things, one will have to engage in web analytics through the use of various tools. One of the most common tool would be the counter; incidentally, its something I do not already have (in the works actually; got to practise what I preach, yar?).
My 2 cents worth in helping your blog/website come up tops!
posted by VERNON at
6:08 PM
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